By releasing Super Mario Run on mobile devices, Shigeru Miyamoto is hoping the upcoming mobile game will attract smartphone users to Nintendo platforms. In a recent interview, he also applauded how smart devices have been getting more and more people into gaming through the countless accessible games offered on them.

“For many years our mission in approaching hardware has been our goal of expanding the number of people playing games,” Miyamoto said. “Now, people are having these interactive experiences through their smart devices and so that’s accomplished this great mission of helping to turn more people into gamers. We’re using this opportunity to bring our characters to this audience and let them experience the fun of our games and hopefully bring them back to our platforms.”